Szczegóły publikacji

Opis bibliograficzny

Prescriptive analytics for optimization of FMCG delivery plans / Marek Grzegorowski, Andrzej Janusz, Stanisław ŁAŻEWSKI, Maciej Świechowski, Monika Jankowska // W: IPMU 2022 : Information Processing and Management of Uncertainty in knowledge-based systems : 19th international conference : Milan, Italy, July 11–15, 2022 : proceedings, Pt. 2 / eds. Davide Ciucci, [et al.]. — Switzerland : Springer, cop. 2022. — (Communications in Computer and Information Science ; ISSN 1865-0929 ; 1602). — ISBN: 978-3-031-08973-2; e-ISBN: 978-3-031-08974-9. — S. 44–53. — Bibliogr., Abstr. — Publikacja dostępna online od: 2022-07-04. — S. Łażewski – dod. afiliacja: QED Software Sp. z o. o

Autorzy (5)

Słowa kluczowe

sales optimizationheuristic searchprescriptive analyticsFMCG

Dane bibliometryczne

ID BaDAP151936
Data dodania do BaDAP2024-03-28
DOI10.1007/978-3-031-08974-9_4
Rok publikacji2022
Typ publikacjimateriały konferencyjne (aut.)
Otwarty dostęptak
WydawcaSpringer
KonferencjaInternational Conference on Information Processing and Management of Uncertainty 2022
Czasopismo/seriaCommunications in Computer and Information Science

Abstract

Where the predictive analysis answers the question of what is going to happen, the prescriptive analytics aims at indicating how we can make something happen. In this paper, we propose a prescriptive framework for optimizing sales and profits of companies operating in the fast-moving consumer goods (FMCG) market. We discuss the key aspects of the framework and demonstrate its effectiveness in a series of experiments on real-world data. We compare results obtained for two different optimization heuristics (i.e., hill climbing and simulated annealing) and investigate a possibility to support the product delivery planning process by providing experts with several diverse recommendations. We argue that our solution is in line with the idea of Industry 5.0 and can provide significant value to the FMCG industry.

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