Szczegóły publikacji
Opis bibliograficzny
Corporate culture versus CSR in Polish companies of the energy sector / M. SUKIENNIK, P. BĄK // IOP Conference Series: Earth and Environmental Science ; ISSN 1755-1307. — 2019 — vol. 214 [no.] 1 art. no. 012075, s. 1–6. — Bibliogr. s. 6, Abstr. — Publikacja dostępna online od: 2019-01-24. — 2nd International conference on the Sustainable energy and environmental development : 14–17 November 2017, Krakow, Poland
Autorzy (2)
Dane bibliometryczne
| ID BaDAP | 119818 |
|---|---|
| Data dodania do BaDAP | 2019-02-08 |
| Tekst źródłowy | URL |
| DOI | 10.1088/1755-1315/214/1/012075 |
| Rok publikacji | 2019 |
| Typ publikacji | referat w czasopiśmie |
| Otwarty dostęp |  |
| Creative Commons | |
| Czasopismo/seria | IOP Conference Series: Earth and Environmental Science |
Abstract
The purpose of the article is to indicate those CSR activities and assumptions that may play a significant role in creating and maintaining corporate culture. The article outlines basic elements and factors that shape level of the corporate culture. The determinants of the corporate culture, which significantly affect both internal shape and image of the whole corporation in society, were indicated. The solutions indicated in the article come from observations and interviews with middle management employees in energy sector companies. Additionally, some aspects of CSR (Corporate Social Responsibility) were mentioned. While considering the fact that CSR is often treated as a PR tool or sales tool, the authors also attempted to show that the CSR activities have impact on the corporate culture of a given organization. The article pays special attention to such activities, which are significantly combined with the corporate culture and contribute to its improvement. The corporate culture, together with all its determinants, should not only function as a mere declaration, but its principles should be implemented and sustained in daily operations of the company. The CSR policy is often coincident with the declarations of the culture of an organization, which should contribute to collaboration between such two scopes of operations of the companies. The article contains examples of CSR impact on the level and shape of the corporate culture within selected companies of the energy sector.
